Interviews with the Most Innovative Online Marketing Gurus of 2021

As we move further into the digital age, the importance of online marketing continues to grow. With so much competition and saturation in the digital space, staying ahead of the curve is key. This is where innovative marketing gurus come in – individuals who have a knack for finding new and creative ways to market products and services online.

In 2021, there are several online marketing gurus that have caught the attention of industry professionals and marketers alike. These gurus have proven themselves to be at the forefront of cutting-edge marketing strategies and have set themselves apart from the rest. Here are some of the most innovative online marketing gurus of 2021, and what they have to say about the future of digital marketing:

1. Neil Patel

Neil Patel is a renowned entrepreneur, marketer, and author who has made a significant impact in the digital marketing industry. He is the co-founder of Crazy Egg and Kissmetrics and has consulted with some of the biggest companies in the world, including Amazon, NBC, and Viacom.

According to Patel, video marketing will continue to grow in popularity in 2021. “Video marketing is currently dominating the digital marketing landscape, and it’s only going to become more important in the future. Video content is more engaging, and people are more likely to share and remember it.”

2. Rand Fishkin

Rand Fishkin is the founder of SparkToro and was previously the founder of Moz. He has been a leading figure in the SEO world for years and has authored several books and blog posts on the subject.

Fishkin believes that user-generated content will be a significant trend in 2021. “User-generated content is incredibly valuable because it helps build trust between the brand and the audience. It’s also an effective way to generate organic traffic and save on marketing costs.”

3. Mari Smith

Mari Smith is a social media marketer, speaker, and author who has been in the industry for over a decade. She has worked with several big-name brands such as Cisco, BMW, and Microsoft.

Smith believes that social media will become more important than ever in 2021. “Social media is the lifeblood of digital marketing, and its importance will continue to grow. Brands need to have an active presence on multiple social media platforms and not just rely on one or two.”

4. Gary Vaynerchuk

Gary Vaynerchuk is an entrepreneur, author, and internet personality who has made a name for himself in the online marketing world. He is the CEO of VaynerMedia and has published several books on digital marketing.

Vaynerchuk believes that voice search will be a crucial part of digital marketing in 2021. “With the rise of AI technology, voice search is becoming more prevalent. Brands should optimize their websites for voice search and create content that is more conversational in tone.”

5. Ryan Deiss

Ryan Deiss is the founder of DigitalMarketer, a prominent online marketing education company. He has been in the industry for over a decade and has worked with some of the top brands in the world.

Deiss believes that personalization will be a key trend in 2021. “Personalization is critical for brands, and it will become even more important in 2021. Customers want to feel like they are being treated as individuals, and personalized marketing is the way to do that.”

In conclusion, the online marketing industry is constantly evolving, and marketers need to stay up-to-date with the latest trends and techniques to stay ahead of the curve. By following the advice of these innovative marketing gurus, brands can create effective strategies that resonate with their target audience and drive results.